“It’s the one video game that everyone at Shopify can expense.”, Tobi Lutke, CEO of Shopify

I owe a lot to gaming. Sure, I met my boyfriend-to-be 10 years ago, but I didn’t fancy him until we were in the pub 7 years later and I saw his eyes light…


Graphic by Jelle Bot

So you have an idea for a digital product and now you need to build it. Who do you ask? And how can you be sure they are the right people?

If it is a simple and uncomplicated project then most software companies will be able to help. Simple means…


If you have clicked on this article then chances are that the work you do involves regulations, compliance, or policy. They’re a big deal and the market agrees — RegTech is a fast-growing part of the FinTech revolution and is making a huge difference to the daily lives of the…


Business process automation is essential to optimising and future-proofing your business. The obvious answer is that everyone should be automating and they should be doing it now. However, as custom software developers, we see a lot of mistakes being made. These are mainly due to a lack of understanding and…


Regulation and compliance is an increasingly complex function, but technology can help keep you ahead of the curve.

Credit: JJ Ying

Eli5 build custom software. The beauty of this is we can create almost any type of software — we have our own in-house Low-Code platform full of building blocks for IBM AI…


It’s absolutely the same thing. Tell me I’m wrong.

Image: Oxana Lyashenko on Unsplash

Whether you call them apps, platforms, or programs — software is rapidly changing the world. With that comes fierce competition, all seeking to provide the tool that is just right. But, like in the story of Goldilocks, the tools on the…


How internal innovation ‘dreamers’, who are experimenting with new ideas, can work with external innovation ‘doers’ to execute digital projects.

In business, we have to respond daily to rapid technological advancements and changing needs. In the world of software, development must match this by evolving into creative product design. All of our end-users expect a flawless experience — and if there is friction, that user is gone.

In the face…


The human tragedy of the COVID-19 pandemic is incalculable and growing daily. The priority right now is to ensure every human life is cared for as best we can. We know there is not a single business or employee that is not concerned about the impact on entire industries. And…


Choosing a software vendor is not easy. Unless you are a developer, it is unlikely you will have the level of understanding that they do about the technology you are buying from them. If you choose an established company, the same as everyone else, then in some way you feel…


The most important question in product development — how do we know if our new feature has worked, or decide it has failed and we need to kill it?

Every day you make investment decisions. Should you wake up earlier to fit in a morning run? Do you choose a…

Lauren Macpherson

Head of UK @ Eli5.io // Building digital products and ventures.

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